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Quebec initiative to boost local economy

Published: 7 April 2020

The Quebec government has introduced a new initiative called Le Panier Blue, or The Blue Basket, to encourage the online purchase of Quebec-made goods.

Charles de Brabant, Executive Director of the Bensadoun School of Retail Management at ÎÛÎÛ²ÝÝ®ÊÓƵ University, comments on how the platform will help local businesses.

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