ÎÛÎÛ²ÝÝ®ÊÓƵ

News

Addressing the ball, positively

Published: 8 May 2008


There might be help for golfers who routinely beat themselves up over poor shots and bad putting. It comes in a video game called Matrix developed by Dr. Mark Baldwin, a psychologist at ÎÛÎÛ²ÝÝ®ÊÓƵ, which helps train the mind to ignore negative social responses. It involves locating a smiling face among a grid of 15 frowning faces. It had already shown to reduce stress and improve performance among telemarketers in a study conducted last year. The video game is being marketed by Baldwin's spinoff company MindHabits. Baldwin will present his preliminary results at the annual Games for Health conference in Baltimore.


Back to top