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Graduate Certificate in Internet Business (15 credits)

Note: This is the 2012–2013 edition of the eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or click here to jump to the newest eCalendar.

Offered by: Career & Professional Develop     Degree: Graduate Certificate in Internet Business

Program Requirements

Required Courses (12 credits)

  • CMIS 530 Web Analytics for Internet Business (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Understanding of the web analytics terminology. Fundamental techniques for measuring a website's success and effectiveness. Analyse web visitor traffic and data to meet a website's objectives and to improve online marketing.

    Terms: Fall 2012

    Instructors: Aldik, Fares (Fall)

  • CMIS 542 Strategic Internet Marketing (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Introduction to electronic marketplaces and their evolving role in e-business focusing predominantly on the use of general and vertical marketplaces by businesses. Social media marketing including new channels of marketing, advertising and communication will also be discussed.

    Terms: Fall 2012

    Instructors: Gniwisch, Pinny (Fall)

  • CMIS 543 Internet Business Analysis and Optimization (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Tools and techniques to effectively analyse and optimize online internet businesses; monitor and analyse social media channels to understand internet competitive intelligence. Management strategies in tracking and reporting of website activities. Practical skills to optimize web traffic. Improve navigation, local search and web user experience.

    Terms: Winter 2013

    Instructors: Aldik, Fares (Winter)

  • CMIS 544 Social Media Marketing and Technology (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management Information Systems : Examines the use of social media in business, new channels of marketing, advertising and communication that make up the social media space, leveraging marketing channels for optimal results. Utilizes case studies and lab exercises from large corporations and small business to provide hands-on experience and real-world examples.

    Terms: Winter 2013

    Instructors: Muscott, Adam (Winter)

Complementary Course (3 credits)

3 credits from:

  • CCS2 505 Applications Programming (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Computer Science (CCE) : Tools and techniques in designing and implementing enterprise software applications by using modern programming languages on an advance software development framework.

    Terms: Fall 2012

    Instructors: Havas, Michael (Fall)

    • Restriction: Students must have successfully completed an introductory computer programming course. Students who have not met this requirement must successfully complete CCCS 300.

  • CCS2 508 Web Application Development (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Computer Science (CCE) : Use of web application frameworks to improve both productivity and time to market. Primary technology and fundamental architectural elements of programming web sites that produce content dynamically. Client-side and server-side application development, databases within web applications, and open source software stack for web applications.

    Terms: Winter 2013

    Instructors: Prokopski, Grzegorz (Winter)

    • Restriction: Students must have successfully completed an introductory computer programming course. Students who have not met this requirement must successfully complete CCCS 300.

  • CCS2 510 Computer Network and Internet Security (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Computer Science (CCE) : Basic principles, design and performance of computer networks. Theory and technology, including network security models, cryptography protocols and standards, network security threats and types of attacks, security counter-measure strategies and tools, firewalls, access control and platform-specific security issues.

    Terms: Winter 2013

    Instructors: Prahova, Alma (Winter)

  • CCS2 535 Internet Business Project (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Computer Science (CCE) : Project design, development, implementation and "release".

    Terms: This course is not scheduled for the 2012-2013 academic year.

    Instructors: There are no professors associated with this course for the 2012-2013 academic year.

  • CCS2 550 Multimedia Communication Design and Marketing (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Computer Science (CCE) : Emphasis on the application of visual communication and knowledge management in business decision making, communication, marketing and research. Focus on identification and management of tools, media, channel delivery and customer interaction. The course explores the applications, formats and best practice strategies in reaching the target audiences.

    Terms: Fall 2012

    Instructors: Ciobanu, Ovidiu (Fall)

  • CCS2 590 Topics in Information Technology (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Computer Science (CCE) : Specialized course covering an advanced topic in the information technology area selected from current issues or themes in literature.

    Terms: This course is not scheduled for the 2012-2013 academic year.

    Instructors: There are no professors associated with this course for the 2012-2013 academic year.

    • Prerequisite: CCS2 505.

    • Note: Content will vary from year to year.

  • CGM2 510 Project Management: Tools & Techniques (3 credits)

    Offered by: Career & Professional Develop (School of Continuing Studies)

    Overview

    Management : Focus on main concepts and theories of project management from initiation to close-out. Topics include: project life cycle, planning, scheduling, implementing, monitoring, controlling, close-out and ethics. The concepts presented apply to projects of various sizes, types and degrees of complexity.

    Terms: Fall 2012, Winter 2013, Summer 2013

    Instructors: Kamel, Michael Ezzat; Farha, Shadi (Fall) Kamel, Michael Ezzat; Farha, Shadi (Winter) Champenois, Christian; Gauthier, Sylvain (Summer)

    • Restrictions: Open to students currently in a program. Not open to Special Students.

Or any other 500- or 600-level course offered and approved by Career and Professional Development.

School of Continuing Studies—2012-2013 (last updated Apr. 29, 2013) (disclaimer)
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