Note: This is the 2017鈥�2018 eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or .
Overview
Marketing : Analyzing marketing actions from a competitive perspective and designing marketing strategies following a customer-centric philosophy. It combines case study methodology with competitive simulations to deliver a high-impact experience that demonstrate the results of marketing actions in different competitive scenarios.
Terms: Winter 2018
Instructors: Gialloreto, Louis (Winter)
