Note: This is the 2017–2018 eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or .
Program Requirements
Required Courses (12 credits)
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CMIS 530 Digital Analytics and Targeting (3 credits)
Overview
Management Information Systems : Covers fundamental techniques in measuring and analysing the digital marketing experience success and effectiveness as well as using audience data to improve advertising and content using targeting and experiments. How to measure, analyze, and act upon the evolving internet technologies and trends.
Terms: This course is not scheduled for the 2017-2018 academic year.
Instructors: There are no professors associated with this course for the 2017-2018 academic year.
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CMIS 543 Digital Customer Experience (3 credits)
Overview
Management Information Systems : Covers the fundamental techniques for understanding, analyzing and optimizing customer experience on digital platforms. Explores best practices in designing and optimizing conversion actions in an online business. Management of customer data and confidentiality.
Terms: Winter 2018
Instructors: Mottaghi, Hoda (Winter)
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CMIS 544 Digital Marketing Automation, Planning and Technology (3 credits)
Overview
Management Information Systems : Covers the fundamental concepts needed to develop a digital marketing plan. Enables students to gain an understanding of market behaviour, translation of corporate goals into digital marketing objectives, basic overview of various strategic approaches to align to objectives, as well as implementation and control.
Terms: Winter 2018
Instructors: Muscott, Adam (Winter)
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CMIS 549 Digital Media and Search Engine Optimization (3 credits)
Overview
Management Information Systems : Covers the fundamentals of promoting a brand through digital mediums and how to take advantage of earned digital media. Provides an understanding of how paid search, search engine optimization, various forms of digital media planning and placement, social media promotion work and, how to monitor and optimize performance.
Terms: Fall 2017
Instructors: Muscott, Adam (Fall)
Complementary Course (3 credits)
3 credits from:
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CCS2 505 Applications Programming (3 credits)
Overview
Computer Science (CCE) : Tools and techniques in designing and implementing enterprise software applications by using modern programming languages on an advance software development framework.
Terms: Fall 2017
Instructors: Havas, Michael (Fall)
Restriction: Students must have successfully completed an introductory computer programming course. Students who have not met this requirement must successfully complete CCCS 300.
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CCS2 508 Web Application Development (3 credits)
Overview
Computer Science (CCE) : Use of web application frameworks to improve both productivity and time to market. Primary technology and fundamental architectural elements of programming web sites that produce content dynamically. Client-side and server-side application development, databases within web applications, and open source software stack for web applications.
Terms: Winter 2018
Instructors: Prokopski, Grzegorz (Winter)
Restriction: Students must have successfully completed an introductory computer programming course. Students who have not met this requirement must successfully complete CCCS 300.
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CCS2 510 Computer Network and Internet Security (3 credits)
Overview
Computer Science (CCE) : Basic principles, design and performance of computer networks. Theory and technology, including network security models, cryptography protocols and standards, network security threats and types of attacks, security counter-measure strategies and tools, firewalls, access control and platform-specific security issues.
Terms: Fall 2017
Instructors: Ranj Bar, Amin (Fall)
- CCS2 535 Internet Business Project (3 credits)
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CCS2 550 Multimedia Communication Design and Marketing (3 credits)
Overview
Computer Science (CCE) : Emphasis on the application of visual communication and knowledge management in business decision making, communication, marketing and research. Focus on identification and management of tools, media, channel delivery and customer interaction. The course explores the applications, formats and best practice strategies in reaching the target audiences.
Terms: This course is not scheduled for the 2017-2018 academic year.
Instructors: There are no professors associated with this course for the 2017-2018 academic year.
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CCS2 590 Topics in Information Technology (3 credits)
Overview
Computer Science (CCE) : Specialized course covering an advanced topic in the information technology area selected from current issues or themes in literature.
Terms: This course is not scheduled for the 2017-2018 academic year.
Instructors: There are no professors associated with this course for the 2017-2018 academic year.
Students must have successfully completed an introductory computer programming course. Students who have not met this requirement must successfully complete CCCS 300.
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CGM2 510 Project Management: Tools and Techniques (3 credits)
Overview
Management : Focus on main concepts and theories of project management from initiation to close-out. Topics include: project life cycle, planning, scheduling, implementing, monitoring, controlling, close-out and ethics. The concepts presented apply to projects of various sizes, types and degrees of complexity.
Terms: Fall 2017, Winter 2018, Summer 2018
Instructors: Chasse, Andrew (Fall) Farha, Shadi (Winter) Chasse, Andrew (Summer)
Restrictions: Open to students currently in a program. Not open to Special Students.
**Due to the intensive nature of this course, the standard add/drop and withdrawal deadlines do not apply. Add/drop is the second lecture day and withdrawal is the fourth lecture day.
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CMS2 527 Business Intelligence and Analytics (3 credits)
Overview
Management Science (CCE) : This course provides a managerial and technical focus on computational and business techniques which can help to identify new business opportunities and transform an organization’s future by optimizing operational and strategic decision making.
Terms: Winter 2018
Instructors: Troy, Philip (Winter)
Prerequisite(s): CMS2 500
School of Continuing Studies—2017-2018 (last updated Jun. 15, 2017) (disclaimer)
