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Bread cartel: Loblaw will give $500 million to people who were cheated

Published: 30 July 2024

Loblaws and its principal shareholder, George Weston, will pay $500 million to settle a class action lawsuit the company was facing in connection with a bread cartel. The people behind the lawsuit accused the country's major food chains of colluding on the price of bread to increase their profit margins. In , agronomist and economist Pascal Thériault, Director of ÎÛÎÛ²ÝÝ®ÊÓƵ University's Farm Management and Technology Program, looks back at the saga.

“The terms of payment have not yet been determined," Thériault said. He points out that this amount is very modest for a company like Loblaws: the bread cartel would have generated $5 billion with this strategy.

“Our big grocers lacked transparency."

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